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Hogmanay's £241M Secret & Fringe 2026's Early Moves | Ep 1
Audio is available on Spreaker — see link below.
Most tourists think Edinburgh's Hogmanay is too expensive to bother with — they're wrong, and it's costing them one of Europe's greatest festivals. Plus: Fringe 2026 early bookings, Calton Hill at dusk, and the oldest pub in Scotland.
Audio is available on Spreaker — see link below.
Edinburgh's Hogmanay just delivered two hundred and forty-one million pounds in economic impact, and most tourists still think it's just a big party they can't afford to join. That's the mistake.
Here's where most visitors go wrong. They assume Hogmanay is expensive, exclusive, or sold out before they even check.
And it's not just the headline events worth catching. Three-quarters of Christmas market stall holders were Scottish-based, with many coming from Edinburgh itself.
From there, fast forward to August and the picture shifts completely. Soho Theatre has just announced eighteen shows across nine venues for Edinburgh Fringe twenty twenty-six.
Right. A few timeless picks to round things out, because Edinburgh rewards the people who go slightly off-script.
The actionable move this week is simple. If you're planning any kind of Edinburgh trip through the year, go and look at what Soho Theatre has just confirmed for Fringe twenty twenty-six.
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